Healthcare companies are filled with experts who know their stuff—but have difficulty explaining it in terms that others can understand.
But Sue can help.
Armed with a unique ability to dive into complex topics and emerge with clear copy, Sue helps her clients meet both external and internal healthcare marketing needs.
This is especially true when it comes to healthcare technology (aka digital health)—since new capabilities are being realized nearly every day. It’s difficult enough for healthcare professionals to keep up, let alone the consumers they serve.
Sue has a been a registered nurse for over 35 years in various settings and roles—from staff nurse to administrator in critical care, hospice, the health insurance industry, and as a healthcare content writer.
Involved with healthcare technology for over 20 years, she is also the former senior content editor for a global digital heath company, engaging with experts in the digital health industry from around the world.
In addition, she possesses digital expertise and skills that you won’t find in many writers. That’s because Sue holds an M.A. in Digital Journalism and Design from the University of South Florida. Her coursework included:
- Multimedia Reporting
- Digital Media Technology
- Social Media
- Digital Media and Democracy
- Digital Media Ethics and Law
- Visual Communication Design and Theory
- Entrepreneurial Journalism
- Web Publishing
- Digital Production
- Applied Research Project: The creation of a multimedia course, Tips for Traveling with a Disability
Sue enjoyed and embraced the coursework so much that graduated with a 4.0 GPA in the program and was inducted into the Phi Kappa Phi Honor Society. She is also a member of the American Medical Writers Association, the Hospice and Palliative Nurses Association, and Word Weavers International.
The founder and CEO of Organize the Essentials LLC, established in 2008, Sue has extensive experience in content development in a variety of formats. She has studied content strategy and content marketing and holds a Certificate of Proficiency in Digital Technology for Journalists from the Poynter Institute. Sue has also studied leadership and bioethics at the graduate level.
With her extensive healthcare background, the advanced digital content education she has received in graduate school, and over a decade of experience as a freelance writer, Sue possesses the skills and expertise needed to fulfill your organization’s medical content needs with excellence.
She knows how to create custom healthcare content in a variety of formats to meet specific audience needs—and she can tackle any medical content topic you’d like to throw her way.
Whether you are a B2B organization working to attract new clients, a B2C company trying to engage with consumers, or a team struggling to make a sales pitch to the C-Suite, Sue can help.
When should you contact Sue?
- When you need expert, custom healthcare content.
- When you need an agile writer who can adapt to a variety of healthcare marketing needs—and deliver on deadline with excellence.
- If you are one of the thousands of healthcare companies trying to compete within the internet age—and need a digital expert to help you do it.
- When your leaders need to engage with your audience, but are too busy to write for themselves.
- When you need compelling medical content in any form to support your organization’s success.
Sue has been blessed to work with awesome individuals and organizations for content creation, as evidenced by the testimonials she has received.
She has also written extensively for the healthcare industry around the world, as evidenced by some of her healthcare writing samples.
You can read more about her professional experience by visiting her Linkedin page.
If you would like to learn more about how Sue can help to meet your organization’s needs for expert healthcare content, contact Sue today.